Enlightened Communications 
     for the Enlightened Business™



          
We share your vision … we share your values.

               
And we share your commitment to success. 

            
We offer you direct marketing expertise,
         creative
solutions and friendly, no-hassle service.

  

SomaStream Inc.

Direct Response Marketing Strategy, Concept, Creative, Copy & Design

Print, Direct Mail, Internet: 
Consumer and B2B

Lead Generation, 
Direct Sales, 
Retention & Renewal, Sales Support

22 Year Track Record of Success with 
Top Marketers

Over $500 Million Generated
 in Direct Sales

Over 20 Million New
Direct Response Customers

 

Over twenty million paying customers have responded to our specialized direct response promotions, bringing in revenues in excess of $500,000,000.  

The reason for this success? Sound strategy, fresh concepts, compelling offers and persuasive copy in every direct mail package, space ad, web page or customer communication we create.

Now you can put our direct marketing acumen to work to achieve your marketing goals.  

To arrange for a free initial half-hour consultation, simply email your contact information to results "at" SomaStream.net or call us toll-free: 1-800-673-4541.

Our specialized direct-response programs will supplement your ad agency's efforts … and give an overall boost to your marketing success:


     Direct Response Marketing Strategy

You know your business; we know direct marketing.  
We can help you:

 Improve results from your web site,
 direct mail or direct response space ads
 Expand your customer base or 
 target specific niche groups
 Improve customer relations and 
 increase customer loyalty 
 Evaluate your current strategy
 Clarify your direct marketing goals
 Create a Direct Marketing Plan
 Evaluate and develop your marketing database
 Design effective direct response tests

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        Direct Response Creative Solutions

We develop, write and design direct response communications that bring in results:

Direct Mail Packages:

Direct Sales
Lead Generation
Retention
Renewal
Customer Relations
Package rewrites and tweaks
Direct Response Display Ads
Sales Letters
Internet Marketing:
Web Site Concept, Design and Copy
Web Site Enhancements to increase conversion
Merchandising & Offer Development
Direct Email Promotions
Direct Email Customer Retention
Telemarketing Scripts
Collateral/Fulfillment Kits

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  Direct Response Design

Our graphics professionals specialize in designing direct response packages, ads and web sites that get results:

Print Graphics
Direct Mail Design
Web Site Design

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Project Management 

Our production management experts ensure smooth implementation of each direct marketing program, from database development to response analysis:

Marketing Database Development 
Prospect List Research & Customization 
Print Specification Preparation & Print Production Management
Data Processing Specifications 
Direct Mail Lettershop Coordination 
Response Reporting & Analysis

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      Over 2000 Successful Direct Mail Packages,
      Space Ads & Web Sites:

AAA, AAA Life Insurance, AARP, Allstate Motor Club, Amiga World, Amoco Motor Club, Amre, Amsheva Essences, Architectural Digest, ArtSelect, The Associates, The Bankers Life, Bantam Books, Black Rhino Conservancy, Blue Cross/Blue Shield, Builders Square, Camping World, Canadian Automobile Association, Canon, Chevron Card Services, Chevron Motor Club, Chicken Soup for the Woman's Soul, Circles of Light, Citibank, Colonial Penn, Cook Childrens Medical Center, CustomCanvas Photos, Deepak Chopra Newsletter, Desktop Video World, Equitable Life of Iowa, Exxon Travel Club, Fairfield Cultural Association, Farmers Home Insurance, Farmers Auto Insurance, Fleet Reserve Association, Fortunoff's, Garden Ridge, GEICO, GLOBUS Tours, Good Sam Club, Good Sam Platinum ERS, Harvard University, Hawthorne Direct, Houston Cellular, Genetic ID, High Technology, Home, Inc., Horse Illustrated, Island Software, Kirke-Van Orsdel, Kool-Vent, L.A. County Medical Association, Leisure Arts, Los Angeles, MacWorld, Maharishi International University, MIU Video, Meredith Publishing Book Group, Methodist Hospital HMO, Mobil Oil, Mutual of Omaha Insurance, NISSAN/Infiniti Motor Corp., Paul Burke Associates, PC World, Pritikin Health Plan, Prudential Life, Publish, Polk Direct, Reminisce, The Saugatuck Group, Sears Siding, Sears Cabinet Refacing, Shell Motorist Club, Smithsonian, Spray-Tech, Spring Hill Nurseries, Sunset, Thoroughbred Times, Touring America, Uniglobe Travel, Viacom Cablevision, Veda Vishwa Foundation, Weber Grills, Weight Watchers, Winter Olympics, YourGenie, and many others.

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     Range of Projects:

We have created successful direct response programs for hundreds of marketers, causes, individuals and organizations offering a wide variety of products and services, including:  

PUBLICATIONS: Paid and controlled circulation magazines, consumer, professional, regional, special-interest periodicals, technical software, hard and soft offers, sweeps. 

CLUBS: Auto clubs, travel clubs, book, record, special interest clubs (children, seniors, C&W music, etc.) 

FUND RAISING: Medical, Hospitals, Olympics, performing arts, endangered species, environmental, political, children's causes, spiritual groups, religious groups. 

FINANCIAL: Second mortgage, Credit Cards, CDs, IRAs, college savings, loans, private banking, debit card, financial planning, mutual funds. 

CONTINUITY SERIES: Video, audio cassette (music & spoken word), children's reading programs, computerized books, frequent renter programs.

HOME IMPROVEMENT: Siding, roofs, kitchens, bathrooms, closets, burglar alarms, wall décor.

SELF HELP: Ayurveda, weight loss, personal appearance, fashion, stress and time management, meditation, mind-body programs, yoga, color consulting, fine art instruction, energetic healing, seminars. 

COLLECTIBLES: Olympic coins, mint coins, stamps, first-day covers, prints, fine editions, art prints. 

SERVICES: Genetic testing, ayurvedic programs and training, alternative health programs, package delivery, financial planning, prepaid legal, travel clubs, car rental/leasing, water purification, van pooling.

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22-Year Track Record of 
       Direct Response Marketing Success

Thomas C. Selleck, SomaStream Inc.'s President and lead Creative Strategist, has been providing national marketing professionals and ad agencies with cost-effective direct response programs for over two decades.

Here's what some of our clients have to say about Thomas Selleck's contributions to their success:

As a direct response marketing consultant:
"A great deal of Thomas' success can be attributed to his keen understanding of how to target and penetrate a demographic profile, resulting in high response rates.  With his innovative marketing strategies, exceptional writing abilities and superb design skills, Thomas has created many direct winning direct marketing packages for my clients.  His energetic, upbeat, 'never a problem' attitude makes working with Thomas truly a pleasure."  
Susan LaRosa, President, Marketing Direct

As a control-busting copywriter and "secret strategist":
"Thomas Selleck is my secret strategist who gives me far more than control-busting direct mail packages. I look to him as a sounding board for strategic ideas and for new creative concepts.  He has beaten several longstanding controls for me, including one that had held its own for 6 years.  Thomas and his team provide soup to nuts service and are very easy to work with.  I've kept him in my pocket and didn't share him with others for several years -- but I think the time has come for the word to get out!"
Elizabeth W. Eversen, Director of Marketing,
Good Sam Club

As a marketing consultant and creative director:
"...quality thinking both strategically and tactically and fast turnaround time on 'hot' projects without compromising quality.  Thomas Selleck is easy to work with and also provides high levels of customer service.  Thomas has consistently produced a number of 'control' packages for me, and I would confidently recommend his services to any direct marketer."  

Ken Schneider, Direct Marketing Manager, NISSAN

As an innovative thinker and on-target marketer:
“Thomas Selleck has an uncanny ability to tune in to the needs and expectations of the targeted audience – and reach them in appropriate and compelling language.  As a professional writer I especially appreciate his talent for producing powerful, persuasive copy and his creativity in developing fresh and suitable concepts.  You’re in for a treat when you retain him on your next marketing project -- he’s truly a pleasure to work with!"  
Jennifer Hawthorne, Co-Author, Chicken Soup for the Woman's Soul

As a direct response copywriter, editor and designer:
"Truly a lot more than a writer ... Thomas Selleck is:

Original -- he has originated some of our most successful mailings.

On Target -- he quickly and accurately grasps the main benefits of a product and the essence of a direct marketing assignment.

Dependable -- always delivers on time.

Thorough -- he covers details, dialogs, does a complete job.

Remarkably Co-Operative -- what I need in a hurry, Thomas does in a hurry.

Successful -- a great number of Thomas's packages have become 'controls'."
Alan Parsont, Senior Creative Director, Polk Direct

You can enjoy the same high standards of strategic and creative services, too. Call or email today to discuss your direct marketing needs in an initial free half-hour consultation.

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       Efficient, Friendly Service

When you retain our direct response strategic and creative services, you enjoy personal and professional attention at every step:

Strategic Direct Marketing Insights 
With over 22 years of experience in direct response, our consulting services can save you time and money.

Practical Direct Response Marketing & Advertising Plans, Promotions and Programs
Phased, testable direct-response programs maximize your marketing investment and enable you to accurately track progress and measure success.

On-Target Concepts, Copy and Designs
Creativity, accuracy, and cost-effective design contribute to the success of every package or promotion.

Your Choice of A La Carte Services 
or Turnkey Project Management

Pick and choose the services you need or retain us to develop and implement your entire direct marketing program.

Easy To Work With
We are professionals — not prima donnas.
We'll work closely with your Ad Agency to supplement your marketing and advertising campaigns.

On-Time Delivery
We keep our promises so you can keep yours.

No-Hassle Service
We treat every job large or small like it’s our only job.

Accurate Estimates
We deliver exceptional value on every job, and we pride ourselves on staying within budget.

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Contact Us Today

We will be happy to discuss your needs in confidence and determine how we can support your growth and success. 

We offer a free initial half-hour consultation. 
Call, email or write Thomas C. Selleck today.  

 SomaStream Inc.Ô
  Enlightened Communications 
for the Enlightened Business

Tel: 800.763.4541
    or 641.472.6003 

email: Results (at) SomaStream.net

PO Box 2464
Fairfield, Iowa 52556

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